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Hello 👋 I’m Kate Syuma

Growth Advisor, Founder at Growthmates, ex-Miro Head of Growth Design (6+ years).

• Worked on growth from Startup (50 people) to Series-C Unicorn (2000 people), set up a team from 0 to 10+ members, was a part of Growth Leadership strategizing Activation and Sharing (x2 in metrics), Retention, Monetization, Business model (Trial, Freemium), and new verticals like Miroverse.
• Founded Growthmates as an advisory practice and platform for everyone to learn from the best industry experts how to build and grow meaningful products leveraging both PLG and UX. Advised growing startups in productivity, education, VR (Manychat, Tutorful, Tactiq, ShapesXR, SessionLab and supported growth team members with Coaching/Mentorship (Loom, Intercom, Mentimeter).
• LinkedIn | Growthmates.club | Newsletter & Podcast </aside>

👉 Book a 25-min call to discuss your challenge

What’s included in Activation & Onboarding Audit:

• Video + Miro board audit of self-serve onboarding flow with recommendations. Take a look at the example of the Growth Framework I use for that;
• Analysis of your team inputs from the brief (problems, existing data, past experiments, etc.);
• Collabiorative competitors / best practices analysis conducted with your team;
• Prioritising hypotheses for uncovered growth opportunities (Quick Wins, Meningful Shifts, Big Bets) using frameworks that you can keep forever;
• Guiding your team through User Research & Testing for validation;
• Reviewing your design solutions, providing feedback on them to prepare high-quality;
• *Bonus 1: Access to “Onboarding Map” with 30+ examples of other B2B & B2C SaaS Onboarding flows;
• *Bonus 2: Prioritisation frameworks that you can keep and use for entire Growth backlog.
• *Bonus 3: User Research & Testing frameworks that you can apply on other initiaitves.

👉 A Template of 5-step Growth Flow Review

We will create this for your product together, deeply analysing your Activation and Holistic User Onboarding journey.